Sports·The Guardian·2h agoUnited States
US World Cup success drives Fifa to push for 2038 return
Revenue surge from ticketing and hospitality outweighs TV rights
Positive1 min readImportance
AI Summary
Fifa is pushing for a US return in 2038 after record $5bn ticketing revenue and $15bn cycle projections, driven by Trump's support and desire to recoup lost TV income.
Keywords
FifaWorld CupUnited States2038 bidrevenue
